Convenience store chain 7-Eleven released an ad for its sandwiches on Thursday, featuring narration by Love Live! Sunshine!! character Riko Sakurauchi (voiced by Rikako Aida). The ad brings out a stream puns, eventually escalating to galaxy level.
Riko starts by counting sandwiches: “Ikko (one), niko (two), sanko (three.” Then she counts again, this time changing some letters around: “Ikko, Riko, sando (sandwich).”
Next round: “Ikko, niko, sando.” “Ikko, Riko, Santa.” (Cue Riko’s face showing up in a Santa outfit – I suppose Christmas is just around the corner.)
Next round: “Ikko, niko, sando.” “Riko, Yoshiko, Sankaku Flask (conical flask).”
Final round: “Sando, sando, Southern Cross.”
And on that bizarre note, the ad concludes.
Riko Sakurauchi won 7-Eleven‘s “image girl” popularity poll in 2017. The Love Live! series has collaborated with 7-Eleven on numerous occasions in the past.